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Bookmakers reviews
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We are Sázení Online – the largest CZ/EU hub for bettors and casino enthusiasts, where truth and fair reviews win over marketing glitter.
30 M+
organic visits a year
16K EUR
player value monthly
10+
years of expertise
5–8%
conversion rate
Tell us a bit about your brand and we’ll get back within one business day.
No PR posts here – every review is written based on hands-on testing and real player experiences.
We’ve published 100+ in-depth reviews of casinos and sportsbooks and update them four times a year to reflect the latest offers and changes.
Each brand is rated using our transparent 100-point methodology, which covers bonuses, fairness, security, customer support, mobile experience, and localisation – concise, clear, and no marketing fluff. Our players test and score the products directly using this methodology.
Main criteria:
Sponsored reviews, high-visibility slots on our homepage, and articles written for your exact target audience. We always label paid reviews, yet tailor the copy to match your offer.
Feature your brand in our newsletters, campaign blasts, and smart notifications—segmented by each player’s interests.
Need to penetrate a specific market? We handle translation, localized copy, and seamless inclusion in our content across 20 + language versions.
Join interviews with influencers, players, and gambling experts—or let’s co-create a dedicated episode or mini-series together.
Rev-Share, CPA, or hybrid? Choose a flexible model with full Google Analytics / post-back tracking access and clear monthly reports.
123 FTD → € 2 M deposits (CZ Mar–Apr)
Content players trust, zero paid spam
Rev-Share / CPA / Hybrid, clear reporting
CZ • SK • PL • RO • LATAM + 20 language versions
1
Contact & agreement → tracking (GA 4 / post-back)
2
SEO article + visible review → FTD
3
Ongoing reports & dedicated account manager
4
Contract under Czech law
“We respect your budget and vision—choose the package that makes sense for you. Our sales expert will guide you through all the options.”
Thanks to the Better Gambling network, Sázení-online’s know-how now reaches across the globe. At the moment we operate 20 + localized sites on five continents:
Premium markets – USA, Canada, United Kingdom, Germany, Italy, Ireland, Australia, New Zealand
Fast-growth markets – Czech Republic & Slovakia, Poland, Portugal, Brazil
Emerging markets – India, Pakistan, Nigeria, Kenya, Ghana, South Africa, Philippines
CPA / RevShare / Hybrid – tailored to your needs. We provide performance tracking via GA4, Looker, and post-back integration.
Want to validate results for your market?
Schedule a free call with our team.
We started in 2014 as a small blog written from Vietnam — our goal was to clearly explain to Czech users what the “Claim Bonus” button really means.
Within two years, we had published over 100 reviews and built a community of players. We rejected paid ratings and stayed true to fair, unbiased content.
Today, that blog has grown into an international platform with bonus filters, tutorials, and reviews for both European and overseas players — where UX and content quality go hand in hand.
We listen to your reviews and complaints — and act on them.
The numbers speak for themselves.
We never sell ratings.
We promote limits before we promote bonuses.
Lubomír Novohradský founded Sázení-Online in 2014, writing his first articles literally “on the fly” while living in Vietnam. His goal was to create a fair and transparent source of information about bonuses and casinos for Czech players – without advertising tricks or paid ratings.
Under his leadership, the blog has grown into an international platform with millions of visits per year, bonus overviews, reviews, and its own evaluation methodology. Lubomír remains actively involved in the team to this day, making sure the brand stays true to its mission: content by players, for players.
Lubomír Novohradský
CEO, director
Our editorial team, made up of experienced players, tests everything using a 100-point rating system.
Sales Manager
I help partners grow by finding win-win deals that really perform.
Editor, copywriter
I specialize in creating clear, concise, and always truthful content.
Teach lead
I turn complex systems into smooth experiences users never notice.
Financial
I keep our numbers transparent, reliable, and ready for smart decisions.
Free spiny a extra bonusy čekají! Zadejte e-mail a pošleme vám je jako první.
BettingOnline.nz globally
These pages are for informational purposes only and contain information solely about gambling operated by providers holding a basic licence under Act No. 186/2016 Coll. on Gambling. All information is intended for persons over 18 years of age. Ministry of Finance warning: Participation in gambling can cause addiction!
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